The interactive map on this website is part of the “Report on the State of the Latino News Media in the United States and Puerto Rico.” Created by the bilingual program at the Craig Newmark Graduate School of Journalism, the full report will be published in June 2019.
There are over 600 news media outlets in the U.S. specifically serving Latino audiences. They comprise a diverse ecosystem, from traditional Spanish-language TV stations and metropolitan print newspapers that were founded in the 20th century to serve Latin American immigrants to English-language and bilingual digital publications, podcasts, newsletters and social media pages targeting a younger generation of U.S.-born Latinos.
We set out to create this report when we realized that there was no comprehensive study of the Latino news media landscape. We hope that a study of this kind provides valuable data to encourage and advocate for a stronger, healthier media ecosystem for Latino audiences and provides investors with the information to support those efforts. To that end, we decided to document the number of outlets, their challenges and needs, as well as the audiences that they serve. We examined how traditional Spanish-language media companies have been evolving in the changing ecosystem. We also wanted to know how we could encourage the creation of new media outlets where needed, and looked at how the diversity of Latinx identity is represented within Latino newsrooms across the country. What is it like for women to work in Latino media newsrooms? Do Latino communities have access to the news they need to make important decisions? What are the journalistic voices that resonate most within communities, and how can those voices reach the mainstream? And, most importantly, we asked: what are the needs of the different Latino audiences that are not being served?
This map and directory will help answer some basic but important questions: the number and location of outlets, who owns them, whether they are traditional or innovative and what do their audiences look like, and where, if any, are the news deserts?
Our full report will take a deep look at the state of the industry, and we will share our findings and recommendations with you. We believe the directory and the report fill a crucial gap and help make the case for new voices and new media outlets.
We will be expanding our research in the fall of 2019. We plan next to conduct dozens of focus groups of Latinx news consumers across the country to get their assessment of the outlets that aim to serve them. We also plan to utilize sophisticated software to analyze the content from Latinx news outlets to better understand the quality and quantity of the news available in Latinx communities. All of our findings from these next two stages of the project will be shared through this website.
We encourage you to explore the map and website, and provide feedback to what we hope will become a living document that is updated as the landscape continues to change.
Director of the bilingual program, Craig Newmark Graduate School of Journalism at CUNY
Cristina Maldonado, research editor
Andrea López Cruzado, researcher
Christine McKenna, web producer
And the bilingual students of the Craig Newmark Graduate School of Journalism at CUNY.
Class of 2017: Nicole Acevedo, Mónica Almeida, Jesenia Correa de Moya, Gerardo del Valle, Constanza Gallardo, Estefanía Hernández, Lidia Hernández, María Camila Montañez, Hanaa’ Tameez, Joaquín Torres, Alma Sacasa, Julia Sclafani and Maritza Vilela.
This project was made possible in part by a grant of the Nathan Cummings Foundation.